To publish a new app, access the Add new app option in the Apps section of the Developers Console. Please note that only one file can be sent, regardless of the platform for which the app is published.
Also, kindly keep in mind that the app must meet the publication criteria.
Fields to fill in
- Operating System: Enter the operating system for which the app you’re about to upload is designed.
- Select File: Choose the local file to be published. It should be in one of Uptodown's supported file formats. If the file size exceeds 4 GB, you need to use an external URL by marking the corresponding checkbox on the lower side of the screen.
The Use URL option should only be used if you have access to the direct link to the file, i.e., if you have a URL that gives access to the Android .APK file or to a Windows .EXE. A link to the app file in the Google Play Store is not valid.
After clicking on Add File, an editing menu will open in which you will enter all the data regarding the app you want to publish.
Information tab
- Icon: This is the icon that will identify your app. We recommend a square aspect ratio, a minimum resolution of 256x256, and a PNG or JPEG file format.
- Name: Your app’s name. Please, remember that trademarks of other apps or combinations of words that aim to improve SEO but may confuse the user about the app's purpose are not allowed.
- Operating System: The platform your app runs on. Uptodown currently supports Android, Windows, and Mac.
- Directory or Category: Choose the category that best fits your app’s nature.
- Package name: The name of the app's package or your app's applicationID. This field is automatically populated when you upload an Android app since the package name is included in the app itself and added in the build process.
- Official website: Official website of the app or, alternatively, the developer's own website. Please, note that our team of editors may not include it if it seems dangerous, offensive or links to content that does not meet the publication criteria).
- PEGI (optional): Recommended age range as per the Pan European Game Information code or equivalent for other regions.
- Ads: Check the My app contains ads box if your app features in-app ads.
- Country Restriction: Limits the distribution of the app in the selected countries.
- Nationality: Nationality of the app creators.
- Author: Name of the company, studio or individual who created the app.
Restricting the app distribution by region
Uptodown offers the possibility of restricting the availability by region of any app that you may publish in this marketplace. To that end, there is an option called Country restriction, under the Information tab, where you can limit its global visibility.
By default, Uptodown does not apply any regional restriction —that is, the app will be available worldwide unless set otherwise. By clicking the Select all countries button, all countries in the list will be selected, and the app will be restricted to those selected countries. If you want to deselect all countries again, just click the Deselect all countries button and click Save.
Screenshots tab
In this section, you can upload screenshots, featured images and videos of your app, although in some cases they'll only be used as a reference. Our Content team reserves the right to take screenshots of our own creation to improve your app's SEO positioning, in order to make it different from the one used in other sites.
If you choose English when publishing screenshots, they will also be visible in the other languages. On the contrary, if you choose anything other than English, they will only be shown when users access the site in that specific language.
By clicking on Add, you'll get a form for screenshot submission. Moreover, in the Video tab, you can link any YouTube video, which will be shown along with the screenshots.
Each image has an associated state that indicates whether it's pending approval, has already been published or has been added by an Uptodown editor. Finally, the uploaded images can be rearranged by dragging and dropping them.
Featured images must have a resolution of exactly 1024 x 500 pixels. Otherwise, if they are of low quality or have been stretched, they will be rejected.
Descriptions tab
In this section, you can add a description of the app detailing its features and functionalities. You can send the information in each of the languages available on Uptodown using the Select language drop-down menu.
To include a description in each of the languages you'll need to complete the fill in these fields:
- Short description: A short description that’s no longer than 70 characters.
- Full body text description: A longer description providing all the relevant information about the app: usage, operation, most relevant features, etc. We recommend responsible use of wording and formatting (bold, italics, use of emojis) in order for us to publish the submitted description. Failure to do so, our Content team reserves the right to modify or completely rewrite the description if it does not meet our minimum quality standards.
Subsequently, it will be necessary to click on the Save <language> description button to save the changes.
Files tab
This tab displays the different versions of the app you've uploaded. If the app you're editing is new, you’ll see only one version, which will be automatically uploaded with the file you sent at the beginning of the document.
- Disable uploads by Uptodown editors (disabled by default): If enabled, the Uptodown Content team will not be able to update the app (from the developer's official sources), and thus, it'll be the developer's responsibility to send and publish any updates.
- Disable downloading older versions (disabled by default): If enabled, users will not be able to download older versions of the app —e.g., they will only have access to the latest updated version available.
App Version
This section shows the version associated with the app. Here you will also see the app's Version Code if the uploaded file is an Android one, which is automatically filled in when obtaining the file information. It also shows the status of the file (Draft, Published or Rejected) depending on whether it is still in draft, has been published or has been rejected.
Information
This section contains each file's information.
- Version: The version you want to display for your file.
- License: Select the app's distribution model: Free, Trial, Demo, GNU, AdWare, Open Source, Full Version, or Freemium.
- Development stage: Select the app's development stage: Final Release, RTM (Release to Manufacturers), RC (Release Candidate), Beta, Alpha, or Pre-Alpha.
- Min/Max SDK Version (Android only): Minimum and maximum versions of the Android SDK required for the app to work properly. This field is automatically filled in.
- Languages: Languages in which this version of the app is available.
- Description for each language version: The changelog or list of changes of the uploaded version. As a general rule, it will be published without changes by our Content team. It can be provided in several languages using the tabs below.
Once all the fields are filled in, just click on the Submit for review button and our Content team will evaluate and publish it in the shortest time possible. For more information, check out the section How long does it take to publish an app on Uptodown.